7-ELEVEn | Tiny Gulp

7-ELEVEn wanted to make a big splash for April Fools’ Day 2022.

So we gave them something small.

We took Big Gulp, one of 7-ELEVEn’s most iconic products, and made it sip-sized to create Tiny Gulp. Our followers went crazy for it.

 

We gushed about how cute, yet drinkable, they were

They were a perfect fit for our miniature 7-ELEVEn

 

Our fans, and other brands, ate drank it up

 
 

Finally, knowing that our followers were enamored, we decided to show a little artist BTS